Company timeline


The early days in Sievershütten

1968

Rolf and Christa Wiebold laid the foundation for the later success story: In Sievershütten near Bad Segeberg, Germany, in a kitchen measuring only a couple dozen square feet the couple used a heatable children’s plate to produce exquisite chocolates. At the time Rolf Wiebold could already look back on a career as a group supervisor at well-known companies, but been the first to complete a confectionary apprentice after the end of the Second World War.

 


first shipment of truffle chocolates is picked up by the first specialist trade customer

1969

The kitchen had long become to small as a production site and the chocolate making processes had spread through all the rooms of the single-family dwelling.

The first specialist trade chains begin to notice the fine Wiebold Confiserie chocolates.


Rolf & Christa Wiebold at their first factory
Walter R. Wiebold at the confectionary training institute

1973

The small business continues on its successful path. The company relocates to Halstenbek near Hamburg.

 

1974

Walter R. Wiebold chooses to follow in the footsteps of father and begins an apprenticeship with the Lubeca marzipan factory in Lübeck.

 


Walter R. Wiebold in Brazil

1976

Walter R. Wiebold spends a year in Brazil were he sets up the Confeiteria MAX company. A year later he takes over as president of Hamburg-based ginger candy manufacturer Langenbeck which was acquired by the Wiebold company in 1976. In 1981 this plant is also relocated to Halstenbek.

 

1977

Walter R. Wiebold traded under the "Chocon" brand name and supplied retail businesses, whereas the parent company continued as "Wiebold Confiserie" and most of its operations were dedicated to supplying a leading candy chain store.

 


Rolf H. Wiebold, founder of Wiebold Confiserie

1985

Rolf Wiebold died unexpectedly aged only 51 years. Walter R. Wiebold took over leadership of the company. He purchased Merkka Krokant GmbH and thus expanded the range of products and consolidated the Halstenbek operations into a single new building.

Over the years Walter R. Wiebold established retail businesses and supply depots. All well-known specialist shops stocked the unique Wiebold products.


1992

The company grows so much that capacity at the Halstenbek site is no longer sufficient. Walter R. Wiebold invested and built the most advanced confectionary production site in Germany as a greenfield project in Elmshorn, Schleswig-Holstein.

 



Chocolate tank supplies truffle production unit

On Friday August 27, 2010 three trucks loaded with liquid couverture chocolate pulled up to the...